Time Capsule Reviews: Perfume ~Complete Best~

Today in the magical land of Time Capsule Reviews, we're traveling back to 2006. Do you guys remember what happened in 2006? I was in middle school so pretty much everything from 2006-2009 has been blocked out of my memory. But at the very same time, Perfume was releasing their first album ever... and at the time, what could have possibly been their last album ever.

Yep, it's Perfume ~Complete Best~!

Before Polyrhythm, before GAME, before the World Tours, Perfume was a quirky little technopop group with a few singles under their belt and a label threatening to drop them. It was a different time back then for fans, a time which I was not present for. I discovered Perfume around the GAME era, so everything from Perfume ~Complete Best~ ended up being material I perused later on in my entrance to the sphere. But I have always wanted to review Complete Best on the Wonderland, so the Time Capsule Review poll worked out perfectly! I also haven't reviewed a single album since Pika Pika Fantajin (then again, I've been a little lax on reviews since college started). Still, Complete Best is such an important time in Perfume's career; it's almost crazy to think that this album was released eight years ago. I feel like I'm going through a museum! So let us hop in a time traveling fish (one that's actually from the era!) and go back to a strange time. A time of quirky dances, cheap music videos, and strange costumes, this is the Complete Best era.

Perfect Star Perfect Style

The only original song on Perfume ~Complete Best~ is Perfect Star Perfect Style. So it makes a little sense having it be the song to kick off this album! Now you've gotta remember that at the time Perfume ~Complete Best~ came out, Perfume was on the verge of disbandment. Had Amuse not given them one more chance with Fanservice [sweet], Perfect Star Perfect Style would be the last Perfume song they'd ever record. I bring this all up because when I listen to Perfect Star Perfect Style, it sounds like a farewell song. Even the lyrics read like Perfume is saying goodbye. Instead of being a sad song though, Perfect Star Perfect Style is an uplifting song. There's such hope and kindness in the lyrics, and the piano arrangement is perfect. I'm happy that the Perfume we know and love is still around, but this would have been a great sendoff otherwise. Perfect Star Perfect Style is one of Perfume's best; if you just listen to one song on Perfume ~Complete Best~ please let it be this song.

My Rating:


Linear Motor Girl

After the nostalgia-trip that is Perfect Star Perfect Style, we go back in time to Perfume's first major label A-side! I love watching the promotional material for Linear Motor Girl. Something about those funny looking outfits makes me smile! The Perfume of 2005 was quite different than the Perfume of now, and you can really hear that in Linear Motor Girl. Linear Motor Girl is a song full of bleeps and bloops with the girls sounding more chiptuned than ever. Admittedly, I used to hate this song. I thought it was annoying and weird and not as awesome as Perfume's later music. Now I have a much softer opinion of Linear Motor Girl. I like how fun and upbeat the song is, and the song has a very distinct, almost 8-bit sound. I'm not always in the mood to listen to Linear Motor Girl, and I completely understand if not everyone can get into this song. The song even grates on me sometimes... But for the most part, I think Linear Motor Girl is futuristic fun.

My Rating:


Computer City

So you now how I was saying early major label Perfume was a marketed a little differently than they are now? Well, their main gimmick was being a futuristic technopop unit with quirky dances and music videos that look like they came out of Battlestar Galactica. That's the most evident with Linear Motor Girl. Computer City though is a more serious take on Perfume's futuristic image. It's still a very upbeat song, but the lyrics of Computer City hint at something a little more somber. Computer City centers around the singer's experiences in Computer City, a utopia that's a little too perfect, and her desire to break free from it. I am a huge fan of science fiction and utopia/dystopia fiction, so Computer City is definitely one of my favorite Perfume songs. The lyrics are a big part of why; I think they're so well-done and highly recommend reading them if you need a translation. Lyrics aside, Computer City is still a great song and I love its placement on Perfume ~Complete Best~.

My Rating:


Electro World (Album version)

And after two great Perfume songs and a good one, we get the the one. The crown jewel, the pinnacle of the whole album, we descend from Computer City into Electro World. Warning, I freaking love this song. Behind edge, it is my second favorite Perfume song and until I transferred my library, my most played Perfume song. I did a full single review of Electro World so you can fully understand why this song is so awesome, but I'll just glaze over the highlights. What makes this version of Electro World so great is that it includes about twenty extra seconds in the beginning. It's only a small intro with an ambient hum and simple melody, but just that little touch adds so much more to this song. Electro World has a perfect delivery, a forcibly upbeat melody, and some of the most depressing Perfume lyrics I've ever read. Electro World is about a dystopia. It's kind of amazing and sad at the same time. Look, I'm not doing this song justice, go listen to Electro World.

My Rating:


Inryoku

So after that string of A-sides is our first B-side on Perfume ~Complete Best~. And honestly... I just need to come out and say it: I don't like Inryoku. In fact, do you guys remember that post I did about my least favorite Perfume songs? Take Spending all my time off of that list and put Inryoku in its place. So what made me develop such a negative opinion of Inryoku over the course of two years? Actually listening to the song. Inryoku was one of those Perfume songs I tended to glaze over, never paying much thought to it. Then one day with Perfume ~Complete Best~ on shuffle, I realized that Inryoku kind of annoyed me. And then from there... it just got more annoying. The distorted, chiptune-style that sorta worked in Linear Motor Girl grates on me tremendously in Inryoku. In fact, most of the song just sounds unpleasant. I think it's the way Perfume's vocals were edited. They sound more chipmunk-y than usual in Inryoku. So yeah, not a fan. Next song please!

My Rating:


Monochrome Effect

Oh yeah, here's the song that kicked off Time Capsule Reviews in general! I suppose I owe some gratitude for Monochrome Effect. But that doesn't mean I have to love this song now. Also known as the American Dad song, Monochrome Effect pretty accurately sums up Perfume's sound during their indies era. Cute, quirky, idol-ish, Monochrome Effect is downright nostalgic. And how can I possibly forget that music video and all its groundbreaking technology? I think that CGI even beat The Last of Us. As a song alone though, I've never seen much in Monochrome Effect. I mean yeah, it's cute and everything, but I've never been able to formulate many other thoughts about it. I guess the instrumental's kind of funky, and Monochrome Effect is a slight shift away from Sweet Donuts and closer to technopop. A big emphasis on the pop there, because Monochrome Effect sounds very much like an idol pop song. Still, it's a decent song.

My Rating:


Vitamin Drop

I always found the placement of the indie singles a little weird on Perfume ~Complete Best~. Their second single's first, their last single's second, and their first single's last. Why? Because... that was the magic combination to keep Perfume around for another year, that's why! Okay, let's talk about Vitamin Drop. Vitamin Drop is actually my favorite A-side of the three indie A-sides and probably the closest to sounding like the Perfume we know and love today. Vitamin Drop still has this perky, almost retro idol sound; I kind of love it. I think the fun animated music video helps too. Admittedly, Vitamin Drop doesn't grab me like some of Perfume's later A-sides, but the bubbliness of the song is strangely endearing. And it's catchy! This song could have totally been used in a commercial, maybe endorsing Chocola BB. It was used to endorse a Nintento Game, so there's that. On its own, Vitamin Drop is a fun, offbeat song that I really like for reasons not entirely known.

My Rating:


Sweet Donuts

And here at the middle of the album is where Perfume started. Okay, Omajinai Perori was where it all started, but Sweet Donuts was where Perfume and Nakata started. Funny enough, Sweet Donuts sounds nothing at all like the Perfume of today. It's kind of fun to compare sounds with Sweet Donuts; it's at least a great way to gage just how far Perfume's strayed from their original sound and concept. Sweet Donuts has almost a Shibuya-kei sound, like something Capsule would have released at the time. And it also sounds very much like an idol song. A traditional idol song that just happened to have a bit of technopop in it. Sweet Donuts is a very much a cute song, almost saccharinely cute. It gets stuck in your head very easily, and who doesn't love donuts? As much as I love Krispy Kreme, I've always found Sweet Donuts to be a simply okay song. Can I appreciate what it stands for in Perfume's history? Of course, but as a song, Sweet Donuts never held strong replay value for me. It's a little too cutesy for my tastes. Still, Sweet Donuts is... well, sweet!

My Rating:


Foundation

The first of Linear Motor Girl's two B-sides, Foundation lacks the cutesy, futuristic sound of Linear Motor Girl, instead opting for a calmer approach. Foundation always sounded to me like it could be featured in a makeup commercial... which makes perfect sense considering the title of the song. Getting into Perfume, I don't remember having a strong impression of Foundation; it was one of those Perfume songs I kind of forgot about. I mean, Foundation made it to my song library, but it's never been close to one of my most played Perfume songs. Still, I think Foundation has its strong points. Those soft synths and whispers give Foundation this very cool and soothing feel. I think the weakest aspect of Foundation is that the vocals sound kind of monotone, even for Perfume. Foundation will never be one of my favorite Perfume B-sides, but of the two on Linear Motor Girl, I like Foundation better. Computer Driving on the other hand...

My Rating:


Computer Driving

...you know, I used to really like this song. I'm not sure when (around JPN era maybe?) but I recall I time when I liked Computer Driving a lot. Maybe didn't love it, but by no means did I dislike this song. Now I think it's an okay song, not one of Perfume's best though. I know a lot of fans strongly dislike Computer Driving, and I can kind of see why. There is something about the cuteness of the vocals that can be a little irritating. Ironically, Computer Driving is one of Perfume's least vocoded songs, which is especially surprising when you consider the time this song came out. It would be years before we got to hear Perfume sound this natural again. So what is it that makes people dislike Computer Driving so much? For me, there's just not much that stands out about Computer Driving. Yes, it's a cute song, and the dance is adorable, but what else is there? Even Foundation had a more distinctive sound. It's not a horrible song, but Computer Driving is still pretty blah.

My Rating:


Perfume

What a more fitting song to transition to after Linear Motor Girl's B-sides than Computer City's B-side? For sanity's sake, I'm calling this B-side Perfume the Song to distinguish from... well, Perfume. Anyways, Perfume the Song is a curious little song. Honestly, I've never thought that Perfume fit on Computer City. Computer City is so much more serious, that Perfume the Song comes off as major mood whiplash. After Computer Driving though... I think its placement on Perfume ~Complete Best~ fits much better. Still, this isn't high on my favorites list. It's not even on there at all. Perfume the Song is an extremely peppy song, probably Perfume's peppiest. Perfume the Song sounds like something you'd hear playing pinball machine and is just about as scattered as one too. Not to mention that it's surprisingly long for such a fast-paced song. If I'm in the right mood, I can enjoy Perfume the Song, but most of the time, this is one of those B-sides I tend to skip.

My Rating:


wonder2

Ah, wonder2, we meet again. Closing out the album rather appropriately is Perfume's final B-side of this era. I don't love wonder2 quite as much as I love Electro World, but this is still one of my favorite Perfume B-sides. I love the tranquility of wonder2. The beginning of wonder2 starts on this soft hum and Perfume singing a sweet, memorable melody. That melody's repeated throughout the rest of wonder2, and I think it works well. Wonder2 is one of Perfume's calmer songs, and it never really picks up the energy. Still though, it strangely works. I think it works even better on Perfume ~Complete Best~. This is such a perfect song to close out an album, a single, a concert, they could play this song at my graduation and I'd be down for that. There's a reason this was Perfume's go-to encore song for such a long time. I'd actually love to see wonder2 come back, because it is such a pretty song. Definitely a perfect close to a chapter in Perfume's career.

My Rating:


The Verdict

Whenever I'm recommending Perfume albums to new fans, I tend to shy away from Perfume ~Complete Best~. Why? Well, because GAME exists but why else? After all, it is a good compilation of Perfume's early work. As Perfume's first compilation album (and only compilation album for a very long time), there's a pretty good variety. All the major-label B-sides are there, along with the one indie B-side, and every A-side excluding Omajinai Perori and Kareshi Boshuuchuu. If you're looking to hear what Perfume sounded like in their early days, Perfume ~Complete Best~ is a good place to start. But Perfume ~Complete Best~ is very different from the Perfume of today. It's almost nostalgic how much Perfume has changed since the days of Complete Best. During Complete Best, Perfume's image was different from their polished, classy look, and their music was much closer to idol music than their GAME and onward work. Because Complete Best has such a different sound, I don't like pointing fans to that album first. The album doesn't give you as good of an idea of Perfume's general sound as GAME or even Level3. Don't get me wrong, I think anyone interested in Perfume should listen to Complete Best, but not right away. Give yourself some time.

Enough about other people, let's talk about me. Or how I feel about Perfume ~Complete Best~. Well, I guess it's kind of hard to say that since Complete Best is just a compilation album. But it is the only album to include the indie singles, so I've always seen it as an album with a lot of A-sides and B-sides. Kind of like JPN! There's almost this innocence to Perfume ~Complete Best~. I mentioned that idol sound earlier, and it's incredibly prevalent in Perfume's older work. Mainly their indie A-sides and nearly all of the B-sides. Computer Driving was even a major label B-side and that really sounded like an idol song. My favorite part of Perfume ~Complete Best~ is the first third, from Perfect Star Perfect Style to Electro World. Everything from there onward ranges from great (wonder2) to skippable (Inryoku). So while I can acknowledge Perfume ~Complete Best~ showcases an important era for Perfume's music, this is probably my least favorite Perfume album. I know, I know, it's a compilation album but still. Even if it's my least favorite Perfume album, Perfume ~Complete Best~ isn't without strong points, and it's a nice trip down nostalgia lane.

Even though I'm giving Perfume ~Complete Best~ three and half apples, I really do recommend it. If you're more into Perfume's idol side, then you'll definitely prefer Complete Best over their later work. For me, I think Complete Best is okay. Again, the first third is the best part of the album for me. Vitamin Drop and wonder2 are also pretty good. Other than that, I got nothing else! Oh, except that with the month of September upon us comes another chance for another Time Capsule Review... I wonder which year we'll return back to this time...

The Power of C-ute

Five bucks says that The Power refers to C-ute's power to stick around longer than Berryz Koubou.

So what has C-ute been up to since Berryz Koubou dropped the disbandment hiatus bomb? Well, they released a single and... that's all I can think of. Actually, that's pretty much all they've been doing. That and Japan Expo but yeah. Traveling and releasing singles. And not the best singles I might add. Their one other single this year was Kokoro no Sakebi wo Uta ni Shitemita/Love take it all, and neither one of those A-sides was that great. The former as a decent song but nowhere near the top of my favorite idol songs this year. And Love take it all sounded like a generic dance song; the music video didn't help either. Honestly, I'd rather Tsunku/UFP lay off the double A-sides for awhile. The first few singles, it was cool, but now it's getting very formulaic. Yet here we are. So while the double A-sides are in full swing, I'll keep on sticking to just the more write-able of the two A-sides. For C-ute's The Power/Kanashiki Heaven (Single Version), that would be The Power. But before we get to The Power, a quick look at Kanashiki Heaven (Single Version):

• There is literally nothing different about the single version of Kanashiki Heaven. However, Kanashiki Heaven still stands as one of my favorite C-ute songs. I'm not sure why UFP felt the need to re-release it for a third time, but I can't complain much. As for the music video, the only thing you really need to know about it is this: pole dancing. That is all.

Now onto to The Power! Not That's the Power just The Power. Yep. So The Power... it has a very strong-sounding song title! It's the kind of song that brings to mind pounding drums and loud voices, with a rousing chorus tying it all together! Or at least in my head, that's what The Power sounds like. In actuality, The Power is a funky sounding song with the same Middle Eastern sound of Perfume's Handy Man. I still prefer Handy Man over The Power. I am totally for experimenting with the sounds of other cultures; hell, I even encourage it. But... okay, I'm cutting right to the chase: The Power sounds like a Berryz Koubou reject. The arrangement has that same weird structure that I've heard in Berryz songs like Cha Cha Sing or Madayade or Munasawagi Scarlet. The girls of C-ute even sound like Berryz Koubou when they're singing together. It's weird! Despite the Berryz-esque arrangement, The Power still sounds weird and harmonically dissonant. That can work sometimes, but here The Power just sounds disjointed with none of the verses flowing together. I know I complained about Love take it all and C-ute's string of dance songs, but I'd take any of those over The Power.

Also, the vocals for The Power are poorly done. The girls' singing isn't off-key or anything, but everyone sings with the emotion of ⊿-era Perfume. I don't know what it is about that stilted, choppy style of singing, but it either sounds really cool or really bad. And I haven't even gotten to Mai's solos yet. Might as well now! So when Mai sings her first solo in each of the verses, it's Autotuned. Like really Autotuned. In comparison, the rest of the song has about as much song editing as you'd expect from a pop song. I think maybe it was a stylistic choice, but it's a god-awful stylistic choice. Mai already sounds like a chipmunk; Autotune does not help that. And that's literally the only time said Autotune is used, and it sounds painfully out-of-place in The Power. I know it's just two little solos that take up a few seconds of The Power, but those few seconds really bother me. And sometimes it's the little things that eat away at you. Maybe those two little lines wouldn't irritate me so much if the rest of The Power had more to offer, but there's just not much to the song.

Okay, I'm lying, there is something to The Power. I'm just not sure what it is. We do have Tsunku's "I recorded this grunt while I was pelvic thrusting," vocal samples in the song. Oh yeah, those are annoying too. Tsunku's voice has always been hit-or-miss with me, and his constant presence in The Power is annoying. Honestly, I'm not sure what type of sound Tsunku was going for here. I mentioned The Power having a Mideastern vibe earlier, but that's not anywhere near elaborated on as it could have been. The Power overall just has this blah sound with nowhere near the energy or zest it needs. It's like the poor man's Cha Cha Sing. I do appreciate C-ute getting something a little different from the generic dance sound they've been using for their past A-sides. But whatever The Power is, it's too lackluster to be a standout song. Maybe if it were a fantastic mess of a song, but it's not even messy enough to be that. The verses drag, the vocals are weird, the sound is aimless, and I am just about out of words to describe The Power. My advice? Stick to That's the Power. I'll hold out for C-ute to releasing something more high-quality.

Well, the one thing C-ute's been doing well recently are nice-looking music videos! Okay, maybe they're not as high-budget as AKB48's, but not all of us have a swimming pool of budget money to work with. Nonetheless, let's take a look at what the PV for The Power offers! I'm hoping it offers immense amounts of power. Maybe some pyrotechnics too.

So the PV takes place in the same area every J-pop Mideastern-themed song does!

Something about those vests remind me of those terry cloth robes they give you at those really nice gyms...

C-ute descends upon their fans in the form of birds! Caw! Caw!

And now for the sexual tension portion of the dance!

The hair and makeup for this PV are actually pretty nice... pity the outfits suck.

Whoa, what's this!? A decent-looking transition effect!? Do my eyes deceive me!?

Oh look, it's the direction Suzuki Ami's career went!

I think the girls are trying, but these outfits really don't work.

What are they even going for with the heels and the sweatbands and the weird vests? Are they supposed to be going to the beach or the gym?

Hello, transition effects from Gounn, my old friend.

I keep bringing back these Gounn screencaps a lot more than I expected.

If only this PV ripped off the outfits from Gounn as well...

There is a difference between these effects and Gounn's! They're slower. Much slower.

Damn, Maimi is on point during her close-ups.

Hell, everyone is. I need whatever shade of lipstick they're wearing.

The dance could be better. I feel like I've seen a lot of these moves in C-ute's past choreographies.

I think I just got screencapper's deja vu.

God, these effects look messy whenever I pause on them.

Maybe if the color scheme was brighter? The colors all look so drab. The black and white doesn't help.

To the light we go!!!

Just kidding, we just went back to the dance shot.

Okay, you can't do the leg-flapping thing from Dance de Bakoon! and not expect me to notice.

See?

Look at all the mini suns in this shot! They're so oversaturated!!

...I've nothing of substance to add but Airi just looks really good in this screenshot.

Hold the phone, isn't that move from... Fushizen na Girl!?

That does it! C-ute's on double secret probation!

...was that fire always burning behind Maimai or are we just in hell now?

I don't know what choreography this move rips off but it must rip off something!

This all reminds me I need to get cracking on my rip-offs editorial...

Chissa

How can I forget the iconic airplane choreography?

You know, the one they used in Heart Electric's choreography!

And that's The Power! No, not That's the Power just... nevermind.

Well... I think the PV for The Power had more of a budget than Berryz Koubou's last music videos! Of course on the Hello! Project budget scale, The Power is around the low end of the middle area. And unfortunately, there's not much with The Power I want to talk about. Let's go over the elephant in the room first: the transition effects! You know, the ones from Gounn! Okay, I know that idols rip off other idols all the time. It's bound to happen, and coming to terms with that fact will make your life so much easier. But... look, it's freaking Gounn. I'm gonna notice, and I'm certain other idol fans have noticed too. If they'd had some of the same Buddhist imagery that Gounn did, then maybe I'd be more critical. So the effects rip off Gounn; I hope we're all good and clear on that. But are they a good rip-off? Eh... for Hello! Project, yes. C-ute has gotten some scant music videos, and the extra effects on The Power do add a nice touch to the video. They bring some variety to the dance shot/close up formula that the rest of music video adheres to. But as nice as that is, visually, these effects aren't that pretty. The colors look dull and muted, and I don't like the decision to have the girls shown in black-and-white during these parts.

Still, I'll give the production team behind this video an E for effort, because those special effects are pretty much the only thing to talk about with this music video. Okay, yeah, the set is decent (and I think that other dance shot was filmed at an actual locations). The decorations are practically a splurge for Hello! Project. But like with the song, there's nothing to this music video. Everything has a vaguely exotic vibe, but nothing is taken advantage of. Everything ends up looking kind of blah. Again, like the song! I guess the one highlight is that the girls look really pretty in their close-up shots. The hair and makeup were all very well-done for this music video. But I have no idea what the hell is going on with those outfits. All I know is that I don't like them. They look like cheap swimsuits and terry cloth robes you can find at Walmart. Same goes for the jewelry. Again, maybe they were supposed to add to that exotic look, but the styling overall is just as befuddled as everything else about this PV. At least Aitte Motto Zanshin was shot in a really cool location. The music video for The Power can't even have that. Although I will say this PV's better than Love take it all.

Overall, I don't know what to tell you. The Power was already working with a drab and kind of irritating song. The music video doesn't amplify those qualities, but it doesn't smooth them over either. There's about as much energy in the music video as there is in the song. Even in the dance shot the girls look only half into it. Oh yeah, how about that dance? I'm not an expert, but I saw about 10 recycled dance moves in this PV, some from C-ute's choreography and others from other idol groups. Again, I understand that idols rip off idols all the time, but when it's noticeable I can't help but point it out. Besides, that's pretty much the last thing I can really talk about with this music video. Everything else you've seen in H!P music videos. The set-dressing is decent, the costumes suck, the lighting ranges from good to blinding, and the special effects were done brighter and better in Gounn. Did I miss anything? If you're a diehard C-ute fan, maybe you'll like this better than I did. As I said, the makeup was very nice. Other than that, I don't have anything else to add to The Power. Oh, expect that I hope for better from C-ute in the future, especially in the wake of Berryz disbandment "hiatus."

Yeah, I gotta go with 2.5 apples for The Power. I think someone made an effort at some point, but the song is a dull mess. The music video tries to give some power to The Power, but even then, that's done through ripping off Gounn and other various dances. The PV's not unbearably terrible, but if you don't watch it, you're not going to miss anything.

Cling Cling to Perfume

Another day, another Perfume single to review... All right! Bring it on! Or should I say... Cling it on?

Perfume's latest single is not only a verb repeated once but also the sound you get when you bang two spoons together! Ah yes, Cling Cling has been out for nearly a month now, and admittedly I'm a little late to the party to review the entire single. But I haven't forgotten about the lovely Perfume, especially after waiting seven months for their next single! Sweet Refrain was kind of a lame song (although Koi wa Zenkei Shisei was decent). That single left me wanting more from Perfume, something with a little more energy and a little more variety. And so Cling Cling came along with its glittering promises of four singles and some pretty amazing promo pics. Cling Cling is the most B-sides Perfume's ever had on a single. So with four different songs, does Cling Cling prove to be a balance of the best of Perfume's sounds? Or did the single turn out to be a mix of mediocre songs that don't mesh together? You all know the drill by now, and today, I have the privilege and pleasure of delving into Perfume World yet again and taking a look at Cling Cling!

Covers/Outfits

The two outfits for Cling Cling have been described as Oriental. And yeah, they are! I love both outfits. Of the many different Perfume styles, I haven't seen Perfume go down the Oriental route, and I think it works for them! Both outfits look like they had a lot of detail put into them, especially the red and gold outfits. I love the overall concept for Cling Cling; it's refreshing seeing Perfume in something with a little more flair as opposed to their colorful but uniform promotional outfits (see: Magic of Love). The blue outfits aren't quite as decorated as the red and gold, but they look great too! There are three covers for Cling Cling, the Limited ones being pretty much the same save for more filtering on the Limited First Press edition. The Regular Edition looks a little awkward, but it's not bad either. All three covers have a colorful, Oriental look that the outfits do! Again, it's a nice, different look for Perfume.

Cling Cling

I've been over Cling Cling more thoroughly in my review of the music video, so everything here is basically a summation of what I said in the PV review. My overall opinion though is that Cling Cling is a fun Perfume song and makes for a great summer A-side. I love the energy Cling Cling has. There's this hectic bounciness to the song that makes Cling Cling a great song to dance to. As the promo pics suggested, Cling Cling also has an Oriental vibe, but nowhere near as heavily as the covers and outfits would lead you to think. There's even some Dubstep in Cling Cling that thankfully works much better than the Dubstep used in Sweet Refrain. Speaking of that A-side, Cling Cling is so much better than Sweet Refrain. An even longer break between Level3 and Cling Cling would suck, but I wouldn't have minded Cling Cling being the first post-Level3 single. Seven months after that lackluster A-side, Cling Cling brings life back to Perfume by being a fun, energetic dance song. It's the kind of song I was hoping to hear from them without sounding like a reject from Level3.

As I said in the PV review, Cling Cling does sound a little bit like something Kyarypamyupamyu would release. I think it's the higher pitch of Cling Cling. And you know, both artists being produced by the same person. Anyways, this similarity bothering you depends on whether you're a Kyary fan or not. While not the hugest fan of Kyarypamyupamyu, I do still enjoy Cling Cling. If you find yourself on the fence with Cling Cling, I'd recommend listening to the instrumental. The instrumental is so good, especially the hidden melody where the chorus would be. I really get a mystical vibe listening to Cling Cling's instrumental. Perfume's instrumentals are always a treat, but Cling Cling has one of my favorites. I wasn't sure about Cling Cling when I heard the short version on Perfume Locks! Then I heard the full song and ended up liking it a lot more. Then I listened to the instrumental, and I'm pretty much sold on Cling Cling. It's not one of their strongest A-sides, but by no means is Cling Cling a weak A-side either. If you like Perfume's upbeat dance songs, then you're probably jamming to Cling Cling already. For me, Cling Cling is a wonderful bounce back after Sweet Refrain and a thoroughly enjoyable song to boot.

The music video for Cling Cling is also a treat. Before the PV even came out, I was excited thanks to the gorgeous promo pics and cover art. Cling Cling follows up on the Oriental look of the promo pics with an equally Oriental pic. Admittedly though, the PV seems to show a mix of cultures. A lot of the signs in the set are in English, Arabic, maybe even French? I think it's pretty cool. The PV for Cling Cling is a little different from what we normally expect from Perfume. First big thing being there are other people in this PV! Yep, an entire horde of hooded figures wondering around, stealing things, causing havoc. Speaking of people, there's also a little story in this PV! That story revolves around a little girl who wanders into the Cling Cling market, run by the lovely Perfume. She finds a telescope, a hooded man steals said telescope, then A-chan pules a lever, and that somehow makes everything better. Yeah, the storytelling in Cling Cling isn't exactly the strongest facet of the PV. There's a fine line between leaving plot devices to the imagination and just straight-up not explaining anything!

What makes up for a weak storyline though is a gorgeous set. The aesthetic for Cling Cling is a mishmash of different cultures, mainly Oriental. The PV takes place in a market that looks like something you'd see out of Chinatown or Canal Street with a variety of goods on display like food, goldfish, shoes, etc. There are a lot of great details in this PV, and I think someone put a lot of love into creating this set. I love seeing a set with a bunch of little embellishments. And it's so refreshing seeing Perfume do a PV that's atmospheric the way Cling Cling is. As I said in the PV review, the setting of Cling Cling reminds me of something I'd see in Spirited Away or Firefly. There's this messy, urban atmosphere of Cling Cling combined with a healthy dose of quirkiness and magic. Perfume does so many sleek, clean music videos, and Cling Cling really stands out. As always, Perfume's choreography is perfectly on point. It matches up well with the bouncy feel to the song! Combined with an intricate set, beautiful costumes, and just enough quirkiness, the PV for Cling Cling is one of my favorites from Perfume. It's nicely distinctive from their other PVs; definitely watch this!



So I'm settling on four and half apples for Cling Cling. I think it's a pretty strong A-side for Perfume (maybe not their strongest but better than Sweet Refrain by a long shot). The music video really brings out the fun of Cling Cling, so maybe watch that when listening to the song for the first time.

Hold Your Hand

Here's the song that we all thought was going to be the next A-side! Really, I even planned on reviewing this imaginary single in April/May. We all had good reason too! Hold Your Hand was used in J-drama Silent Poor months before Cling Cling was even mentioned. Hell, we even knew what Hold Your Hand sounded like before Cling Cling. It reminds me of the Point/Hurly Burly situation back in 2012. Anyways, I'm glad that Hold Your Hand was not selected to be Perfume's next A-side. I think coming after Sweet Refrain (aka the lame Perfume song that nobody remembers), Hold Your Hand would have been an extremely lackluster A-side. Because it's very similar in sound to Sweet Refrain. Both songs were used in dramas and both have that laidback ending theme song sound. Although thankfully Hold Your Hand does not have gratuitous Dubstep. For that reason alone, I like Hold Your Hand better than Sweet Refrain, but I was not looking forward to this song being a potential A-side. Luckily, the stars aligned and proved that dreams do come true.

Even as a B-side, Hold Your Hand is still a pretty weak song. It doesn't help that the song starts off on such a flat note. I think that's Nocchi singing in the beginning. Whoever sings that opening verse, she sounds like she was just hit by a car. A very dull car, that tapped her from behind and sent her into a catatonic state... I'm not sure where that simile just went. Point is, Hold Your Hand starts out with a very weak impression and doesn't pick up much momentum from there on out. I do think that this is a genuinely sweet sounding song though, especially the first half of the chorus. The only part I can't stand is when Perfume's singing those drawn out English verses. They sound just as flat as the opening verse and really drag Hold Your Hand down. Everything else in the song ranges from decent to surprisingly pleasant. Hold Your Hand is the lightest song on Cling Cling, and while light doesn't translate to bad, there isn't as much to Hold Your Hand that impresses me. Like with Sweet Refrain, Hold Your Hand sounds like a remnant from JPN. Also like Sweet Refrain, I've actually found myself liking the instrumental to Hold Your Hand over the original.

While there's not a music video, there is a lyric video for Hold Your Hand. About a month ago, Perfume's management allowed fans to submit drawings of the characters from Hold Your Hand's lyrics. What you did was draw a character/word on either your left or right hand, snapped a picture of said hand, and sent it in for submission! The final result can be viewed on Perfume's Youtube channel. The lyric video is really neat, showing some very artistically talented Perfume fans! Of course, my submission isn't in the video, so you may as well not watch it. I'm kidding, the lyric video is a really fun, creative idea and makes for a nice project to involve the fans! I do find Hold Your Hand growing on me when I watch the lyric video... The adorable choreography helps matters too... Oh heck, Hold Your Hand may be my least favorite track on Cling Cling, but it's such a harmless, fluffy little song. If you like Perfume lighter, JPN-esque stuff (or if you liked Sweet Refrain), you might find Hold Your Hand more appealing than I do. I'm still happy Hold Your Hand wasn't picked as the A-side! I can't imagine having to do a PV review then review an entire Hold Your Hand single.



I'll hand three and half apples to Hold Your Hand. Along with a forced pun. I think a major bullet was dodged by making Hold Your Hand a B-side. Cling Cling is a much stronger A-side, whilst Hold Your Hand sounds like a lighter, Dubstep-free Sweet Refrain. So yeah, Hold Your Hand may not  be the best song on Cling Cling, but it's not an intolerable song either.

Display

So next B-side coming up is Display! As with Hold Your Hand, we also had an indication of what Display would sound like before Cling Cling was actually released. Not quite as early as Hold Your Hand, but a good month or so if I remember correctly. The reason we heard part of Display in advance was because it was used as a promotional song for Panasonic. Hence also the reason it got a short music video which can be viewed here and in mind-blowing, wonderful HD here. I recommend the latter. I was completely psyched when I saw the short music video for Display. The effects used in the music video were mesmerizing, and the song itself sounded promising. Sure, the preview was only around a minute-and-half, but that much time can give you a pretty good indication of what a song sounds like! And with Display, that one minute and thirty-three seconds turned out to be... basically the entire song. Oh yes, the full Display is three minutes and forty-three seconds long. But most of this full version consists of either A) Repeating the same vocals we heard in the preview or B) A lengthy instrumental that is nowhere near as interesting as Nakata could have made it to be.

Actually, the instrumental version of Display isn't that bad. Like with Cling Cling, I'd recommend listening to the instrumental version if you've got the time. What disappoints me more about Display is the lack of vocal variety. Don't worry, it's not Spending all my time-levels of repetition. But if you've heard the short version of Display, you've heard the vocals for the rest of the song. Which is kind of disappointing. Luckily, the existing vocals sound great, but vocally, Display ends up sounding a little bare-bones. Display overall came off as more underwhelming than I thought it would be. I was banking on Display being my favorite song on the entire single. And it is a good song. Display's better than several of the other B-sides I've looked at this year. Maybe I am complaining more than justified. Because Display still has its strong points like again, the instrumental, and a very well-done chorus. I'm not even sure if Display has verses. Again, because there are so few extra vocals in Display. Overall, Display is a mixed bag, but I think Nakata could have done better.



If Display makes it to Perfume's next album as an extended mix, I'll consider bumping up the apple rating to four and half apples. Currently though, I'm sticking with four apples. Display is a good song (and again, watch the super-duper HD music video), but compared to my reaction to the preview, my overall opinion of Display is much more lukewarm than I'd predicted it would be.

Ijiwaru na Hello

And here we are to B-side #3 and the final one off Cling Cling. Going in, I had absolutely no idea how Ijiwaru na Hello sounded. No one did. Of the four songs on Cling Cling, Ijiwaru na Hello was the only one that wasn't revealed prior to the single's release. So basically, this was the wild card. I had the feeling that Ijiwaru na Hello was either going to be a really great song or the worst track on Cling Cling. Once again though, the stars aligned and Ijiwaru na Hello turned out to be my favorite track on Cling Cling! So why is Ijiwaru na Hello my favorite track? For starters, it's catchy! When the songs first starts, you don't think it's going to be but that chorus... The chorus first sold me on Ijiwaru na Hello. Then the instrumental break came in! And oh, how I love this song's instrumental. The instrumental on Ijiwaru na Hello is just as good as the original song; there are all these pretty synths in it. It might even be my favorite off Cling Cling, between this and the title track. Ijiwaru na Hello also is much wordier than Display which is a refreshing change of pace. And there's this breeziness to the vocals; it brings me back to the GAME era.

Actually, Ijiwaru na Hello sounds like something I'd hear from GAME era. Obviously, it's not a completely flashback, but I do get serious GAME vibes when I listen to Ijiwaru na Hello. I was trying to figure out what makes Ijiwaru na Hello appeal to me. And GAME has always been my favorite Perfume album and favorite era (between that and JPN). Ijiwaru na Hello could fit right in on GAME. The song sounds like a blend between Plastic smile and Ceramic Girl, two songs from GAME that I adore. And Ijiwaru na Hello sounds light without sounding too pop-y. Maybe Nakata found the data for Ijiwaru na Hello way in the back of his drafts folder from 2008 and decided to make it into a full song! Other than that, Ijiwaru na Hello is one of those songs that I just like. I like the general sound along with the vocal arrangement. The instrumental sounds grand and sweeping at some parts and then cuter at others. There's a great dynamic in Ijiwaru na Hello. So maybe that's what makes me like Ijiwaru na Hello so much? Whatever it is, Ijiwaru na Hello is my favorite song on Cling Cling. I guess you could call it the dark horse song on Cling Cling, considering we knew nothing about it!



So I'll give Ijiwaru na Hello five apples! What do you know, I've given four different ratings on Cling Cling. I wonder how all those will effect my final rating... Well, Ijiwaru na Hello is a great song. If you're craving a GAME-style Perfume song, then check Ijiwaru na Hello out. I think you'll be pleased!

The Verdict

It's kind of a bummer that very likely Cling Cling will be the only single Perfume releases this year. Not as much when I remember they're coming to America and I'm freaking seeing them live, but still. I would also be more crestfallen if Cling Cling were a bad single. Luckily, with four songs and only one of them being slightly weak, Cling Cling is a strong turnout from Perfume. First of all, I love that they decided to release a single with three different B-sides in the first place. The more Perfume songs on a single, the happier a camper I am! Actually, I hate camping, but I love all the songs on Cling Cling. Well, I just like Hold Your Hand, and Display could use improvements, but I love Ijiwaru na Hello. Of all the songs on Cling Cling, Ijiwaru na Hello is the highlight. I can't recommend that track enough. In turn, Hold Your Hand is the weakest song on the single, but even then, it doesn't bring the single down too much. Display is also weaker than I was hoping it would be, but it too is also a thoroughly enjoyable song and a worthy inclusion on Cling Cling. Then the title track itself has all the zeal and energy that I was hoping for hear in Perfume's next A-side. Together, each song has its weaknesses, but together, all the songs on Cling Cling have a really great dynamic.

I think that's because all the songs on Cling Cling sound different from each other. The title track's the upbeat, catchy dance track, Hold Your Hand is the airier light song, Display is the more hardcore, instrumental-heavy dance track, and Ijiwaru na Hello is just Perfume being Perfume. There's a song for every Perfume fan to like on here (unless you're looking for something a la Complete Best). Cling Cling I think is a single where everyone will have their own personal favorite track, mine being Ijiwaru na Hello. I will say listen to the instrumentals on Cling Cling. I know I don't really devote much time to going over instrumental songs, but the ones on Cling Cling are definitely worth a mention. Particularly the instrumentals for Cling Cling and Display. There are a bunch of little embellishments that you can't pick up as easily in the original songs. They add a nice alternate angle to the songs on Cling Cling. Overall, I am satisfied with Cling Cling. For a single with four different songs, to have them all work to some degree is a blessing. Cling Cling is a great mid-year single for Perfume. While it may be the only new material they release this year, I can jam to these songs for a good several months.

Technically, the songs on Cling Cling average out to four apples, but those instrumentals are making me bump up my final rating to four and half apples. Cling Cling is the kind of single I wanted to hear from Perfume after the lackluster Sweet Refrain, and I couldn't be happier. My only complaint is the fact that I may be in store for another seven-month waiting period between this single and Perfume's next single. But I can cling to the songs on Cling Cling until then.

Berryz Koubou to Disband- I Mean Go On "Hiatus"

Well, what the gosh darn heck did I wake up to?

At Hello! Project's summer 2014 concert, Berryz Koubou announced that after spring 2015 they will join the likes of Aira Mitsuki and amU and go on indefinite hiatus. I write "hiatus" with very emphasized imaginary air quotes. Because we all know that a J-pop group going on indefinite hiatus may as well be the kiss of death. Yes, Saori@destiny came back from the dead, but she is a very fortunate exception. Anyways, I don't have many words for this announcement. All I can really say is did anyone not see this coming? Berryz Koubou has been around for ten years now. Ten years is a long time performing the same songs with the same people all while being under a contract. Even if you don't take into consideration the girls' ages, I'd think that the girls of Berryz would want to explore other career paths after ten years of being an idol group. All the members are into their twenties now, and I can't see Tsunku adding more members to the group either. Futsuu 10nen Idol Yatterannai Desho!? practically foreshadows this announcement.

As you can tell I'm very torn up about this. Truly. I may not even be able to go on living. Look, this isn't like when BiS announced disbandment. I've never had a deep love or admiration for Berryz Koubou. They were never my favorite Hello! Project group, nor one of groups that got me into idol music. No doubt they've done songs that I've liked, but never would I put them in my top 5 idol groups. And maybe that's because of when I discovered Berryz. A lot of the singles they've released over the past 2-3 years haven't exactly been songs I adore. Their last single wasn't awful, but even then, I've noticed that they've just lost their group dynamic. None of the girls look like they're enjoying themselves much, except maybe Momoko. Maybe I'm wrong and they just all have no idea how to look alive when they perform anymore. See? If I were actually a hardcore fan of Berryz Koubou, I wouldn't be talking about them so callously. But I'm not. I'm not going to lose any sleep over this announcement. Well, it did occur to me that with this announcement, Buono! is pretty much kaput, but beyond that, I'll be fine. It's not like I actively review their material anyways.

Okay, now I'm sounding bitchy. While Berryz Koubou isn't my favorite idol group, I can appreciate what they did for the idol industry. Because Berryz inspired several other idols in now-famous idol groups, mainly ones ending with 48. The time that Berryz debuted (and C-ute to an extent), there wasn't the idol boom that exists today. But many idols like Takahashi Minami and Kojima Haruna were around the same age as the members of Berryz Koubou. Seeing Berryz, girls their age, performing as an idol group, inspired them to pursue being idols. So if not for Berryz Koubou, AKB48 may have never existed. Or it may have existed, just not as long or even in the same incarnation of today! Actually... can I please visit this alternate timeline? What I'm getting at is Berryz Koubou has a range of fans, and that's not just exclusive to future J-pop idols. A lot of international fans (including many idol bloggers) have soft spots for Berryz Koubou. I guess Chiima and I are just terrible people. But I do see how Berryz Koubou left an impact, and furthermore I recognize that they will be missed. I'm just not going to be the one doing the missing.

Actually, it's kind of a bummer that they're not officially disbanding. Because if they were, Berryz could go out in a final grand farewell concert. They could spend these last few months highlighting the best parts of their career, maybe even do a dance submission event like BiS did for nerve. Fans could put together farewell projects, all leading up to the big day. A disbandment would be final, yes, but isn't that better than just leaving things hanging so pitifully in the form of "indefinite hiatus." Because that gives UFP an excuse to just let Berryz Koubou go out with a fizzle, one last little concert, some awkward goodbyes, maybe a halfhearted, "We'll be back." There's absolutely no closure. Even if I'm not a huge fan of Berryz Koubou, I don't think they deserve that. If this were Perfume announcing they were going on indefinite hiatus, I would be livid. At the end of the day though, this is how things are. For anyone who is a huge fan of Berryz, I am sorry. Indefinite hiatus is a really shitty thing to announce, and I'm so sorry for the ambiguity that comes with such an announcement. But hey, at least Berryz has a few more months to release stuff.

So how are you readers holding up after Berryz Koubou's announcement? Are you shocked? Sad? Nonplussed? What do you think the members will end up doing after hiatus?